Affiliate marketing is one of the many online business models that has grown tremendously in the last few years although it has also become increasingly competitive. Although many people consider it as a less stressful way of generating large amounts of money with only a minimal investment, the affiliate marketing industry is still very competitive and it is important to prevail in marketing your products if you plan to reap significant profits.
Affiliate marketing is a performance based marketing model where the affiliate (or publisher) receives a commission on all the traffic that is directed to a particular website through the affiliate’s own efforts. The customer who clicks on the affiliate’s advertising link to be taken to a particular website is known as the potential customer. However, although the fee may be small, it gives the affiliate a small fair share (or ideally a big proportion) of the profits from a sale. For example, a seller receives a commission of 5% of a $100,000 sale whereas if he retrieved 10% of a static $100, the seller will receive $500 at the end of the year.
There are basically 3 ways to build an opt in list for your website.
The first is the “Direct Opt In”. You can select an affiliate network to join, with a wide range of different products to choose from, along with a 8 week or a 3 month affiliate contract. You are never expected to make sales because you “optimize” your website using the ads that are available for marketing. Virtually every affiliate network has its own landing or squeeze page for the potential customer to opt in to their list.
The second way is to attract traffic from various sources by posting links on your webpage and your Facebook profile and other social media platforms. When potential customers visit websites and see them advertised, many of them may click on the links. As the potential customer visits your website and hopefully purchases something, they are immediately added to your emailing list.
The third way is similar to the second, and is a “Popular Opt In” opportunity by which you can ask users to opt into your list for free from placing their email address on your squeeze page. Unfortunately, most of the time offers related to this style of list building have websites which consist of many pages with no attempt to capture the visitor’s personal information. As a result, as other people join the opportunity and use it to create their own opt in lists, your chances of increasing the size of your own list will reduce exponentially with each new member in the list.
As a result, you may need to live on pie for the next 3 hundred and even roughly 1,000 subscribers in order to generate a significant income online. Alternatively, you may continue to do PPC on Google and other search engines and become a successful affiliate marketer by Flipping large opt in lists and then selling those to interested parties at a steady income each month!